Digital Marketing Program
What is the Digital Marketing Program?
Implementing digital marketing strategies can be complicated, and in today’s competitive landscape, it’s important to make every dollar count. Our Digital Marketing Program offers social media management, SEO optimization, e-commerce, branding and positioning.
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Provide foundational knowledge and applied skills that employers value in digital marketing.
Provide an overview and hand-on experience of Social Media Marketing, Owned Media Marketing, Mobile Marketing.
Learn about the industry in advance through the self-study content from excellent courses and tutorials.
To develop the skillset of formulating a marketing plan that will meet the needs or goals of a business or organization.
To develop strategies for effective distribution of products, concepts, goods and services that respond to evolving markets.
- To develop oral, written, and graphic communication skills in order to accurately present marketing information persuasively and accurately in interactive media formats.
Gain skills in market data and segmentation, campaign planning, web analytics, email marketing and marketing automation.
Develop digital advertising campaigns such as presentations, websites, social media, brochures, reports and newsletters.
Learn to utilize SEO (Search Engine Optimization), SEM (Search Engine Marketing), CRM (Customer Relationship Management) communications and PPC (Pay per click) advertising.
Meet our Coaches/Mentors
Zak is a professional graphic designer and has many years of experience in UI/UX designs, branding, as well as SEO optimization.
Jina is a marketing guru and she is specialized in Instagram and LinkedIn promotion. She nails the messaging strategy and can promote any company on social media.
Anmiao is a trained journalist and she is good at understanding customer behavior through marketing analytics. Anmiao can develop a more profitable content marketing and digital strategy to support Marketing and Communications.
$1500 - $4500 (15 - 60 hrs of hand-on work)
Virtual Zoom Room
Meeting ID: To be determined
Safe and Secure